diff --git a/media/css/reader.css b/media/css/reader.css
index 5a3f7cb84..beba55ed4 100644
--- a/media/css/reader.css
+++ b/media/css/reader.css
@@ -1889,6 +1889,7 @@ background: transparent;
 #story_pane .NB-feed-story-content {
     margin: 0 140px 32px 28px;
     padding: 12px 0px;
+    max-width: 700px;
 }
 
 #story_pane .NB-feed-story-endbar {